Holmes-Shaw is proud to announce its continued endorsement by the Georgia Bankers Association (GBA) Insurance Trust. This partnership was forged in 1965 when the Holmes-Shaw Agency began offering employee benefit solutions to community banks throughout Georgia. Recently, Holmes-Shaw, as a member of and through PointeNorth Insurance Group, LLC, has expanded its product offerings to include Property & Casualty products to all GBA Member Banks.

The GBA provides development programs, opportunities and services that offer cost-savings, revenue enhancements and expertise to its members. As part of the GBA associate member network, Holmes-Shaw is the in-state agency representing the ABA Services program written through Great American Insurance Company. Together, Holmes-Shaw through the GBA Insurance trust, offers benefits to approximately 150 Georgia banks and approximately 10,000 employee lives, helping the Georgia banking community protect one of its most important assets, its employees.


When a company is making decisions regarding benefit plans and insurance carriers, not only do they want competitive pricing and products, but great service as well. The following are a list of services our agency can offer directly or administer access to.

  • We review & analyze client plans annually to position them properly within the industry
  • We utilize our carrier relationships & industry knowledge to negotiate rates

We provide onsite enrollment or informational meetings to introduce new benefits or support existing lines of coverage

  • We offer personal intervention to help resolve claims, billing or administrative issues
  • We are available to answer general benefit questions
  • We provide guidance as it pertains to the industry or employer’s specific benefit program
  • We monitor the industry for cost effective solutions
  • We provide access to state-of-the-art online administration, HR & enrollment
  • We offer benefits access 24/7

We provide access to state-of-the-art technology to support & complement the technical elements of both the funding & claims support of HSAs & HRAs

We help the employer identify the most effective way to comply with COBRA whether through an existing medical carrier or an outside specialty company

We provide access to state-of-the-art technology to support & complement the technical elements of both the funding & claims support of these plans

We offer qualified or non-qualified plans & have the experience & expertise to help guide you towards your specific needs & goals

We offer wellness plans, which if properly implemented, have the potential to reduce health claims & absenteeism, while improving the overall health of your employees


Personal & Corporate Life Insurance
Individual & Group Medical Insurance
Short Term Medical Insurance
Individual & Group Dental Insurance
Group Life & AD&D Insurance
Individual & Group Long Term Disability Income Protection
Group Short Term Disability Income Protection

Individual & Group Long Term Care Protection
Individual & Group Cancer Insurance
Vision Insurance
Retirement Planning
Health Savings Accounts
Health Reimbursement Accounts

Contact Us

OUR team


E. Bruce Shaw, CLU, ChFC, Senior Vice President of PointeNorth Insurance Group

Bruce entered the insurance industry in 1979 as a group sales representative and entered personal production in 1982. He joined the Marion Holmes’ Agency in 1983 and became a partner in 1984. In January, 1991, when Marion Holmes retired, he became President of the Holmes-Shaw Agency which was acquired in August 2002, by Reliance Financial Corporation where he served as President of the Holmes-Shaw Agency/Reliance Insurance until June of 2014. At that time Bruce repurchased the agency from Reliance Financial Corporation.


David B. Holmes, Vice President of PointeNorth Insurance Group

David joined the Holmes-Shaw Agency in 1988. He has an extensive background in employee benefits and creating client-friendly support materials to help with successful product implementation. He is also a member of NAIFA and Insurance & Financial Leaders of Georgia. David graduated from Georgia State University and earned his CPA designation in 1983.


Roy A. (Rad) Downey, Vice President of PointeNorth Insurance Group

Rad joined the Holmes-Shaw Agency in 1996. He has done substantial work in the Long-Term Care Market and has extensive experience in employee benefits. Before joining Holmes-Shaw he worked in life insurance with John Hancock. Rad graduated from the University of Georgia in 1994.

Associate Partners: Georgia

Skip Hill

Skip has more than 20 years of experience in the group and individual benefits industry. In 1989, he graduated from Georgia Southern University and began his career at Life of the South, and now Partners Benefit Group. Recognized as a leader in his field, Skip has acquired vast knowledge of the design, implementation and management of benefit plans for large and small employers as well as individuals. He and his staff place great emphasis on offering innovative products and terrific service.

Guy Whidby

Guy graduated from the University of Georgia in 1980 and began his career with Georgia International in Atlanta as an Employee Benefit Representative. Guy joined Life of the South in 1983 and was instrumental in the formation of the Employee Benefits Division for the agency. During his time with Life of the South, he received numerous production awards. Guy, now with Partners Benefit Group, is a registered Health Underwriter and a Charted Benefit Consultant. His specific areas of focus are comprehensive employee benefits programs, along with individual life and disability insurance.

Noel Williams

Noel graduated from the University of Georgia in 1994 and was a member of the Sigma Nu fraternity. After graduation, he joined Life of the South and is now with Partners Benefit Group. He received the Outstanding New Associate award in 1995. His particular focus is with comprehensive employee benefits programs, along with individual life and disability insurance.

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Phone: 770-642-2150

Fax: 770-642-2346

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